About Us
Milner LLP is a business and marketing consultancy that uses marketing methods to build and measure the valuation, visibility and reputations of companies in a structured way.
Valuation growth and realisation
Whilst some companies only use marketing as a sales generation function, we use marketing to drive sales and valuation. Over many years, we have developed an understanding of which strategic and operational marketing activities maximise the valuation multiple. To achieve superior value growth, we have a structured approach to identify, build and realise value.
Our Approach
We use our proven methodology called Business Valuation Performance Management and a large number of supporting tools and techniques to support our clients. The methodology, schematically shown below, ensures excellence and cost effectiveness at each step.
Most of our clients initially contact us for a specific requirement. Even on single project contracts, our clients receive the benefit of having their work completed by people who understand the full context of marketing and value growth.
Qualified Professionals
All of the people at Milner LLP are Chartered Marketers, CIM (Chartered Institute of Marketing) trained, or CIPR (Chartered Institute of Public Relations) trained or registered.
Getting results – Increased Valuation and M&A
Constantly working to maximise value should be one area of focus for all management teams. High valuations make it easier to raise capital, acquire other companies for shares and maximise the shareholders’ return in a flotation or a trade sale. We work with our clients to fundamentally grow value over several quarters or years. This means that during;
- management presentations,
- information memoranda production, and
- due diligence and data room work
our client’s valuation remains high as opposed to being constantly reduced from the initial offer in the Heads of Terms. The measure of our success is that investors and senior people from the management teams who we have supported in the past seek our services with their new enterprises. Our track record includes one company whose valuation grew from $20m - $140m during a 3 year period and lead to a successful trade sale.
Getting results - Visibility and reputation
Measuring valuation is not practical on a monthly basis so we help our customers become and remain highly visible and enhance their reputation. We have expertise in web, PR and Thought Leadership programmes.
CEOs of our client organisation have enjoyed front page coverage on major trade journals and press coverage in the UK, US, Japan and elsewhere. We achieved over £1m of media coverage in a year for a fraction of that cost.
We have made a significant contribution to our clients winning a number of prestigious awards including the
- Queen's Award for Enterprise (2009)
- Most Promising Company (Telestrategies, USA)
- Best ICT Supplier (Business Week)
- Best Customer Implementation (World Billing Awards)
- a host of "Best Product" awards
- finalist in the BT Supplier Innovation Awards
Our Client Sectors
Our clients range in size and maturity from early stage start-up to large, publicly quoted companies as well as government and come from a variety of high technology sectors in the UK, Europe, the USA and India.
- Telecoms services (IP address management, video quality of service, wireless hotspots)
- Software (billing systems, fraud management systems, product catalogue management, revenue assurance systems, governance, risk and compliance software, business intelligence)
- Computing and Telcoms hardware (semiconductors, optical switching, cellular radio technology)
- Energy Management and Carbon Reduction (smart metering and billing)
- Travel and Logistics (logistics management software)
- Government (technology licensing and regulation, information portals, science park benchmarking and strategy)
- Media (broadcast infrastructure, content management)
- Finance (credit verification, banking strategy)
We are comfortable working in new sectors and our services can be applied to many other markets (see What we do). Our expertise and friendly working style has resulted in high levels of client satisfaction (see testimonials) and repeat business.
We would be pleased to talk to you about your requirements or what we do with no obligations. See Contact Us to find out how to get in touch.