We have worked with a wide variety of clients including:
Our company had produced a variety of print and electronic customer facing material over the last six years. We asked Milner Ltd to review the consistency of the key messages and tell us where it could be improved. In conjunction with feedback from their interviews of the board and senior management team, they gave us a very detailed analysis of our collateral and recommended changes. Following on from the collateral analysis, they gave us some very useful input into our market size forecasts.
Simon Muderack
COO and Founder, Tribold Ltd
There is a lot for high technology businesses to learn about marketing.
Nick Milner presented some of the main findings from his research into
the Marketing Secrets of Silicon Valley at the recent Sagentia-organised
InnovationMartlesham event. He distinguished between the "traditional"
marketing associated with major consumer goods companies (e.g. Gillette,
P&G, etc.) and the marketing that typifies the success of Silicon
Valley. I found the presentation -- and Nick's insights -- to be a
great stimulus and I used some of the insights in a Sagentia project
within days. The Milner Ltd company has a great reputation and I can
personally see why.
Antony Hurden
InnovationMartlesham team, Sagentia Ltd
Milner Ltd has been our longstanding marketing partner. They built us a
very extensive global market model, structured our competitor analysis
and helped us measure our market share. Milner Ltd has also organized
most of our operational marketing from exhibitions, and PR, to web
presence and collateral. They are a highly skilled and professional
company, whose advice I seek and trust. I particularly valued Nick
Milner's recent contribution and support in our success in winning the
Queen's Award for Enterprise 2009.
Dave Woods
CEO, ThorpeGlen Ltd
I have worked with Nick Milner and the marketing team at Azure for more than
three years. I have seen them use the annual Analysys Research to build an
international thought leadership programme and the credibility of the brand.
Danny Dicks
Analysys
Nick Milner and Jonathan Davenport worked with me and two members of the Mirics leadership team on our Marketing strategy. They used the Milner Ltd audit methodology to help us identify areas of strength and weakness, and then supported us as we sourced additional market data. Our experience is they work in a well structured, but friendly and collaborative way.
Simon Atkinson
CEO, Mirics Semiconductor
We commissioned Milner Ltd to help us evaluate the international opportunity for our Port Community System software, Destin8. Milner Ltd built us a detailed TEU market model for 2005 to 2015 showing volumes and values for target ports around the world. They carried out interviews with a selection of our customers to understand and quantify user benefits. Finally, they helped create a competitor analysis by reviewing feature sets and pricing. The people at Milner Ltd were easy to work with and delivered excellent results.
Alan Long
Managing Director, Maritime Cargo Processing plc
Milner Ltd carried out a 1 day strategy workshop on building sustainability and predictability in our business. Prior to the workshop, Milner completed structured interviews with the whole leadership team and combined these findings with analysis using Google and UK company growth data. They were keen for us to get the most out of our workshop and came back into our offices to help us use the data in our marketing strategy and plan. I felt they listened to our needs and delivered some very useful information and insight.
Neil Miles
Managing Director, Smart 421
Milner Ltd carried out detailed benchmarking of seven of the UK's
leading Science Parks for us and combined these findings with our
internal situation to produce a two-day Strategy Workshop for the
leadership team. They managed and led the workshop extremely well and
produced a very useful final report. The workshop and report provided
the basis for a complete reassessment of our activities and direction
and Milner's input helped us significantly with our thought processes.
Dr David J Hardman MBE
Managing Director, Birmingham Science Park, Aston
I really value Nick Milner's opinions on the re-branding and positioning
work that we have done at the Global Billing Association. He is one of
those rare people who really understands strategic marketing and what
practical steps need to be done to deliver an improved market position.
Alex Leslie
CEO, Global Billing Association
I worked with the team at Milner Ltd to produce the Digital Music Futures
report. They have excellent telecoms market knowledge and rigorous market
modelling skills. They worked to tight time scales, produced excellent results
and were a pleasure to work with. We are looking forward to doing further work
with them.
John White
Publications Director, Portio Research
We asked Milner Ltd to independently review a BT unit and give us market
recommendations for its future. Within a month, Milner Ltd gave us a
report outlining the key market forces, the market size, competitor
positioning, four commercial options and an estimate of the unit's
market value. I was very impressed with their ability to analyse the
market and the clarity of their options and recommendations.
David Belcher
Head of Corporate Venturing, BT
Nick Milner helped us design and run our Strategy and Prioritisation Conference. We found his suggestions and experience in designing the agenda and syndicate exercises particularly helpful. Nick facilitated our Conference in an expert and friendly way and quickly produced a single report based on all the presentations and syndicate exercises from the Conference. The informal feedback from the attendees has been very positive.
Charles Jenne
Director of Policy, Spectrum Policy Group, Ofcom
After Subex acquired Azure Solutions, we used Milner Ltd to work on our
Thought Leadership program with significant success. We subsequently
transferred our Public and Media Relations for Europe, Middle East,
Africa and Asia to Milner Ltd and they increased our coverage and helped
us deliver £1million of PR coverage in a year. They are great people to
work with and they deliver excellent results.
Sudeesh Yezhuvath
COO, Subex Ltd
Nick Milner was a driving force in building Brightstar's brand and reputation
globally.
Harry Berry
Head of Brightstar, BT's Corporate Technology Incubator
I refer to what Nick Milner did at Azure as an example of how to build a
company's presence in the telecoms market. Four years ago, Azure was
largely unknown. Now the company is known and respected the world over. He
has shown the power of effective marketing by putting Azure on the telco map.
Dr Graham Carey
President of the Global Billing Association, Marketing Director, Portal EMEA
Milner Ltd, who are working on the marketing for the myUKinfo consortium have helped successfully launch the new national portal for migrant workers. myUKinfo.com is attracting visitors from across the UK, Europe and beyond. The progress that Milner Ltd and the team has made in terms of achieving the initial project objectives is great. We are now working with other regions of the UK in order to develop it further by adding local level information and other languages.
Mark Allison
Migrant Workers Programme and Policy Manager, EEDA
Nick Milner has been working with me since his company was founded. He
has been a key person in helping me establish a business model for a new
business division. Nick has provided me and the Executive team with
strategic and practical advice on a range of issues from corporate
messaging to web site design. I value his experience and insight and
would recommend him to others looking at new areas to grow their
company's value.
Clive Eminson
Executive Chairman, Apollo
We achieved a great deal at Azure from spinning out of BT to merging with
Subex. One of the significant achievements was to build the most recognised
brand in our market in less than three years. Nick Milner, Katrina Dixon
and Nick Davis deserve the credit for this astounding success.
John Cronin
CEO, Azure Solutions Ltd
Nick Milner positioned Azure as a very high profile company in a valuable
market sector which contributed significantly to its substantial valuation
in 2006. I believe Nick really understands how to identify and develop
value in a company.
Andrew Garman
Managing Partner, New Venture Partners LLC
Nick Milner has an exceptional reputation with businesses and investors
in the telecoms industry in which CIP works. He and his associates gave
clear, professional, experienced-based advice on business modelling,
business plan creation, and on the inter-personal aspects of business
negotiations, which we found invaluable. The two-day strategy workshop
for the senior management at the outset of our relationship really
helped us structure our thinking. I have no hesitation in recommending
Milner Ltd most highly.
Stephen G Holton
CEO, CIP Technologies Ltd
Milner Ltd carried out a significant piece of market segmentation and modelling work for Airversent. They worked with us to identify potential segments and calculate the number and size of companies in those segments in the US and in the UK. In addition to this market intelligence work, they also provided practical support on client presentations and on branding, naming and style guides. Milner Ltd has some very intelligent and friendly people who can work through from large and complex problems through to practical implementations.
Pól Sweeney
CTO, Airversent Inc.
I was looking to increase my sales pipeline. Milner Ltd took me through a structured review of my target customer segments by interrogating a huge company database. The programme allowed me to select target customers by industry, geographic location, turnover, and number of employees. Jonathan Davenport worked in a supportive and reflective way, giving a lot of guidance. I found it a very valuable exercise and feel confident that the customer leads that were generated are both realistic and manageable.
Kevin Parry
Managing Director, Cogenic
I employed Milner Ltd to build an independent forecast of the UK consumer market for voice and broadband. They combined Scenario Planning, customer segmentation, and regional variations with additional market intelligence to provide us with an insightful market model. Their approach has been very professional and their feedback was clear and supported by market data.
Mark Chamberlain
Head of Market Insight and Analysis, Openreach
In 1996 I took over responsibility for turning round BT's UK data hardware
division, a £40m business with poor financial performance and low market
visibility. I brought in Nick Milner to develop the division's market
strategy and build our market presence. Within two years revenues had more
than doubled, financial performance was sound and our brand was recognized
across the UK. Nick combined a strong grasp of market strategy with a real
talent for putting strategy into practice. He is without doubt one of the
most talented marketers it has been my privilege to work with.
Dr Steve Brady
General Manager, Data and Information Services, BTUK, BT Jul 1996 - Nov 1998
Milner Ltd built us a model to identify the best countries in Europe, Middle
East and Africa for our mobile backhaul technology. The model combined a
variety of demographic, economic and telecoms market data. Milner Ltd
synthesized all of this information for 122 countries to give us a ranked
list of the most attractive target customers. This was a very professional
project and they worked with us in a friendly and collaborative way.
Björn Krylander
CEO, Cambridge Broadband Networks
We were delighted with the two-day corporate strategy workshop that Nick
Milner designed and ran for the Wireless Access Division at Arqiva.
Through a series of face to face meetings with all seventeen attendees
prior to the workshop he built up a detailed understanding of our
current situation and requirements. During the workshop, the senior
management attendees made a series of short presentations within a
formal strategic structure and carried out syndicate exercises. Nick
Milner pulled together all of the material from the workshop very
quickly. The output was a very clear summary of our main strategic
priorities and we are using the material already.
Alastair Davidson
Director of Strategy, Marketing and Business Development, Wireless Access Division, Arqiva
We approached Milner Ltd for help to grow our business. They built us a global forecast model of our marketplace which helped highlight potential customer segments for our technology. Using this model output, Milner Ltd worked with us to forecast our growth and market share over the next five years. Two of the team at Milner Ltd also ran a Disect Systems company strategy workshop with us, which consisted of tailored presentations and syndicate exercises to help us develop strategic options. Both of these activities have been hugely beneficial and we are continuing to work with Milner Ltd on a variety of marketing and strategy questions.
